In this episode of the Modern Direct Seller Podcast, we’re diving into holiday sales strategies that will help you boost your business and increase your earnings this season! We’re sharing 10 actionable ideas to get your creative juices flowing and plan out your next 90 days, including how to build excitement with a customer priority list, fun ways to run a turkey trot (no jogging required!), and simple gift bundle ideas that make shopping a breeze for your customers. With holiday shopping starting earlier than ever, now’s the time to put these strategies in place so you can maximize your success.
Time based notes:
- 0:37 We’re Sharing 10 Holiday Sales Strategies Today!
- 2:08 #1 Customer Priority List
- 3:44 #2 Turkey Trot (Don’t worry, nobody’s trotting!)
- 6:05 #3 Gift Bundles
- 7:25 #4 12 Days of ________
- 8:53 #5 Wish-mas Magic
- 10:17 #6 Holiday Gift Guide
- 11:40 #7 Buy One, Give One
- 12:57 #8 Wrap it Up
- 14:34 #9 Personal Shopping
- 16:03 #10 Buy Now, Save Later
- 18:10 Early, Often & Personal
- 20:06 Sponsor Message
10 Creative Holiday Sales Strategies to Boost Your Biz
The holiday season is here, and it’s the perfect time to cash in on all that festive shopping energy! Whether you’ve been selling for years or are just gearing up for your first big holiday season, these 10 creative sales strategies are designed to help you connect with customers, hit those sales goals, and keep things fun along the way. Ready? Let’s do this!
1. Customer Priority List
Your VIPs deserve the red carpet treatment! Create a customer priority list and give them first dibs on your best holiday deals and new product drops. It’s a win-win—they feel special, and you lock in those sales early. Plus, who doesn’t love being the first to shop?
2. Turkey Trot (No Trotting Required!)
Don’t worry—there’s no actual running involved here! A Turkey Trot is where you gather a small group of customers to help you reach a sales goal. Think of it like a team effort: 10 sales in 10 days, with a fun reward for participants! It’s a great way to build excitement and give people an incentive to shop with you.
3. Holiday Gift Bundles
Take the guesswork out of holiday shopping by offering gift bundles. These can be themed, like “Pamper Yourself” or “Kitchen Essentials,” and give your customers easy, ready-to-go gift options. Plus, bundling products together at a special price encourages bigger orders—hello, higher sales!
4. 12 Days of ________
Let’s keep your customers coming back for more with a fun “12 Days of ________” promo! You can offer special deals, discounts, or product highlights each day for 12 days. It’s a great way to create buzz, keep people engaged, and make sure your products are on everyone’s wish list.
5. Wish-mas Magic
Time to sprinkle a little magic into your customer service! Ask your customers to share their wish lists with you, and surprise them with a deal or a freebie that helps them get exactly what they want. This personal touch is what will keep them coming back again and again!
6. Holiday Gift Guide
Help your customers out by creating a holiday gift guide. Organize it by price points, themes, or who the gifts are for—like “Gifts for Her” or “Stocking Stuffers.” It makes shopping a breeze, and your customers will appreciate the thoughtful suggestions (and maybe add a few more items to their cart!).
7. Buy One, Give One
Spread some holiday cheer with a “Buy One, Give One” promo! For every product purchased, your customers get to donate one to someone in need. Not only does it make them feel good about their purchase, but it’s also a great way to give back while boosting sales.
8. Wrap It Up
Offer a gift-wrapping service this season! Whether it’s free or for a small fee, this added perk makes shopping with you that much more convenient. Let’s be real—people are busy, and if you can save them time (and stress!), they’ll be all over it!
9. Personal Shopping
Make your customers feel like VIPs with a personal shopping experience. Whether it’s through one-on-one virtual consults or personalized recommendations via text or email, offering this level of attention makes their holiday shopping easier—and boosts your sales!
10. Buy Now, Save Later
Who doesn’t love a good deal? Reward your customers for shopping early by offering a “Buy Now, Save Later” discount. For example, if they shop with you in November, they get a sweet discount to use in January. It encourages early holiday shopping and keeps them coming back after the holiday rush!
These strategies are all about making the holidays more fun and profitable for both you and your customers. Now, go spread some holiday cheer and make this season your best yet!
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