In this episode of the Modern Direct Seller Podcast, we kick off 2025 by diving into the resolutions and goals of Academy VIP members who are ready to elevate their businesses. From embracing email marketing and blogging to exploring automation and stepping beyond social media, these leaders share their big visions for the year ahead. Becky also reflects on the power of synergy and adaptability as direct sellers navigate changes and experiment with new strategies. Whether you’re aiming to grow your team, earn an incentive trip, or diversify your marketing efforts, this episode is packed with inspiration to help you set the stage for success in 2025.

Time based notes:

• 0:27 Becky’s Word of the Year
• 2:32 Robin Garcia with Pampered Chef
• 3:23 Mendy Paxton with jBloom Designs
• 3:47 Natasha Berkel with Jordan Essentials
• 4:36 Lisa Duck with Epicure
• 5:56 Melissa Thury with PaperPie
• 6:24 Cindy Ortiz with Riman
• 7:03 Amber Grillot with Scentsy
• 7:19 Casey Brozovsky with Laurel’s Bookshelf
• 7:58 Marcia Hopper with Colorstreet
• 8:47 Anita Westlake with Colorstreet
• 8:59 Delani Goeben with Pampered Chef
• 9:51 Jenny Schreiber with Lemongrass Spa
• 10:50 Looking Ahead
• 15:14 Sponsor Message

Big Dreams, Bold Moves: Direct Sales Leaders Share Their 2025 Goals

As we kick off the new year, it’s the perfect time to reflect, dream big, and set those goals into motion. Today, I’m thrilled to share some incredible insights from our Academy VIP members who are ready to crush it in the year ahead.

My Word of the Year: Synergy
Let’s talk synergy. This year, I’m all about collaboration, connection, and creating magic by working together. Whether it’s supporting our Academy members, teaming up with corporate partners, or finding new ways to serve, synergy is my guiding star. And trust me, it’s a game-changer.

Big Goals for a Big Year
So, what are our amazing direct sales leaders focusing on in 2025? Let me give you a sneak peek:

• Going Digital: Email marketing, blogging, and automation are the buzzwords of the year. Leaders are moving beyond social media to build stronger, lasting relationships with their customers. Tools like Project Broadcast and custom websites are the MVPs.
• Expanding Platforms: From starting YouTube channels to creating digital sales funnels, these trailblazers are thinking outside the box and reaching new audiences in fresh ways.
• Building Teams: Developing leaders, growing teams, and creating solid onboarding systems are top priorities for many of our members.
• Crushing Incentive Goals: Whether it’s earning a dream trip to the Dominican Republic or doubling their income, these leaders are going all in on their big, bold goals.

Embracing Change
Change can feel scary, right? But it’s also where the magic happens. As direct sellers, we’re constantly pivoting and finding new ways to connect, sell, and serve. 2025 is shaping up to be a year of trying new strategies—like scroll parties, webinars, and more personalized customer outreach. It’s all about figuring out what works for you and running with it.

Why We Do It
Let’s not forget why we’re here. Whether it’s financial freedom, more time with family, or the flexibility to work on your terms, direct sales offers so much. And with the right systems in place—as Natasha so beautifully said—your business can grow while you focus on what matters most.

We’re in This Together
Here’s the thing: You’re never alone in this journey. One of my favorite parts of the Modern Direct Seller Academy is the incredible community we’ve built. We share ideas, cheer each other on, and grow together. And let me tell you, it’s amazing to see what happens when we support one another.

As we dive into 2025, I’m here cheering you on every step of the way. Remember, it’s okay to feel a little uncertain—that just means you’re growing. Let’s make this year one for the books! I can’t wait to see all the incredible things you’re going to accomplish. Let’s go rock this year together!

Show sponsored by CinchShare: The number one most trusted social media scheduling tool for direct sellers. Start your 30 day trial today with coupon code GAMECHANGER and spend less time posting and more time socializing!