Email Marketing Archives - Modern Direct Seller

Episode 292: Why Your Email List Is the Only Platform You Actually Own with Sami Bedell-Mulhern

Jun 9, 2026 | Email Marketing, Podcast, Sales Strategy

In this episode of the Modern Direct Seller Podcast, we chat with digital marketing strategist and agency founder Sami Bedell-Mulhern about why your email list is the one platform you actually own. Sami has spent years helping businesses turn email into their most reliable engine for connection and sales, and she isn’t shy about ranking it above social. Together, we get into why email still converts better than social, the mindset shift that trips up most direct sellers, and where to begin if email marketing has never been on your radar. We also dig into lead magnets, sending frequency, and the simple content habits that keep people engaged without wearing you out.

Episode 287: Get Found on Google (and AI) with SEO Expert Matt Diamante

May 5, 2026 | Email Marketing, Podcast, Social Media, Websites

In this episode of the Modern Direct Seller Podcast, we’re joined by Matt Diamante, SEO specialist, author, and founder of agency Hey Tony, to talk about one of the most underutilized growth strategies for direct sellers: getting found on Google. Matt breaks down what SEO actually is, why it matters for solopreneurs and small business owners, and how pairing it with AI tools can turn everyday customer questions into content that works around the clock. You’ll also hear a specific AI prompt that makes blog writing faster, smarter, and actually useful, plus a straight-talking take on email lists, social media, and what’s really driving revenue in today’s landscape.

Episode 286: Stop Writing About Yourself: The Copywriting Shift That Changes Everything with Laura Kendrick

Apr 28, 2026 | Email Marketing, Podcast, Sales Strategy, Social Media, Websites

In this episode of the Modern Direct Seller Podcast, we’re joined by Laura Kendrick of Cheeky Copy to talk about what actually makes copy connect, and why leading with personality beats buttoned-up professionalism every time. Laura shares her philosophy on writing copy that speaks directly to the reader, breaks down the three elements every piece of conversion copy needs, and gets real about how to use AI as a tool without losing your voice in the process. Whether you’ve been avoiding the blank page or quietly wondering if blogging still matters, this one is packed with perspective you can actually use.

Episode 264: Copy That Sounds Like You, But Converts Better with Samantha Burmeister

Nov 25, 2025 | Email Marketing, Podcast, Productivity, Sales Strategy, Social Media

In this episode of the Modern Direct Seller Podcast, we chat with Sam Burmeister, founder of Nomad Copy Agency, about writing copy that sounds authentic while driving conversions. Sam shares her background in sales leadership, her journey from corporate to copywriting during the pandemic, and why sales psychology is the foundation of effective copy. You’ll learn practical strategies for infusing personality into your emails and sales pages, how to use AI as a tool (not a crutch), and more.

Episode 250: How to Balance Building Relationships and Automating Marketing in Direct Sales

Aug 19, 2025 | Building Relationships, Email Marketing, Podcast, Productivity, Sales Strategy, Websites

In this episode of the Modern Direct Seller Podcast, we’re hanging out with three of our Academy VIP members—Cindy Ortiz, Mary Sarah Hoole, and Amy Colbert—for a real, behind-the-scenes chat on balancing relationships with marketing automation. From in-person events and referrals to websites, lead magnets, and email marketing, they share what’s actually working for them right now. We talk about showing up authentically, focusing on consistency (not perfection), and building a business that feels sustainable without relying only on social media. It’s packed with ideas and encouragement you can put into action today!

Episode 229: Systems will Save You with Whitney Hoefer

Mar 25, 2025 | Customer Service, Email Marketing, Podcast, Productivity

In this episode of the Modern Direct Seller Podcast, we’re chatting with online business manager Whitney Hoefer about the power of systems in your direct sales business. Whitney shares the four must-have systems that will help you safeguard your customer relationships, build a personal brand, streamline communication, and document key processes. Whether you’re just getting started or looking to level up, these simple but essential strategies will help you save time, stay organized, and future-proof your business. Plus, we dive into real-life examples of how strong systems can create more freedom and flexibility in your biz.

Episode 228: Simplify Your Biz with 5 Must-Have Systems

Mar 18, 2025 | Customer Service, Email Marketing, Podcast, Productivity

In this episode of the Modern Direct Seller Podcast, we’re diving into five essential systems that can help streamline your business and free up more time. From automating tasks to improving organization and communication, these tools make it easier to stay consistent and scale without feeling overwhelmed. We’ll explore how small shifts in your workflow can create big results, giving you more flexibility and efficiency in your daily operations.

Episode 208: Oh My Hi – All in One Website, Email and CRM

Oct 29, 2024 | Email Marketing, Podcast, Websites

In this episode, Jeremy Launder is back on the Modern Direct Seller Podcast to share some exciting updates about Oh My Hi, our website builder tailored for direct sellers! We’ll talk about the new email marketing integration that allows you to manage your contacts and campaigns all in one place—making it super convenient to connect with your audience. Jeremy highlights how easy it is to create a stunning website using the templates and prebuilt sections, even if you’re not tech-savvy. If you’ve been thinking about launching your own website, this episode is for you!

Episode 206: How a Website Took My Business to the Next Level (And Why Every Direct Seller Needs One)

Oct 15, 2024 | Email Marketing, Podcast, Websites

In this episode of the Modern Direct Seller Podcast, we’re diving into the past to discover why having a website was my secret weapon in growing a successful direct sales business quickly! We’ll chat about how I transitioned from traditional party hosting to harnessing the power of digital marketing to attract leads and keep my customers engaged. Plus, I’ll share the scoop on launching our first course, “Launch Your Website in a Weekend,” and how it evolved into creating Oh My Hi. Tune in for some real talk about how a website can elevate your business and help you connect with customers—without sacrificing your downtime!

Episode 199: Why You NEED an Email List

Aug 27, 2024 | Building Relationships, Email Marketing, Podcast

In this episode, we’re getting real about why email marketing is a must for your direct sales business. We’re breaking down how your email list can help you build genuine relationships, make steady sales, and keep your content in front of your audience—without worrying about social media algorithms getting in the way. We’ll also share some simple, actionable tips for growing your email list, crafting compelling messages, and staying top-of-mind with your customers. If you’re ready to level up your marketing game, this episode is definitely for you!

Email Marketing

Episode 292: Why Your Email List Is the Only Platform You Actually Own with Sami Bedell-Mulhern

Episode 250: How to Balance Building Relationships and Automating Marketing in Direct Sales

Episode 229: Systems will Save You with Whitney Hoefer

Episode 228: Simplify Your Biz with 5 Must-Have Systems

Episode 208: Oh My Hi – All in One Website, Email and CRM

Episode 206: How a Website Took My Business to the Next Level (And Why Every Direct Seller Needs One)

Episode 199: Why You NEED an Email List

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