In this episode of the Modern Direct Seller Podcast, we’re digging into your why, mission and vision for your business. You’ve probably heard, “your why should make you cry” or “your why isn’t strong enough”. In this quick episode, you’ll learn why “your why” actually does matter and how to reignite it if it has changed over the years. Plus, we’re sharing quick fill-in-the-blank statements to craft your very own mission and vision statement. Tune in!


Time based notes:

  • 2:30 defining the reason you do something
  • 4:00 timing of exercise
  • 6:30 evolution of of Becky’s why
  • 9:00 examples of big brand mission statements
  • 12:00 mission template (with example)
  • 14:30 vision template (with example)


Templates Mentioned in Episode:

Mission – My mission is to [what you do] in order to serve [who you serve] in such a way that [result/value or benefit of your work].
Vision – My vision is to [purpose and impact you want to create].


Show sponsored by the Modern Direct Seller Academy and the Modern Direct Seller Box.

Take Action: What is one way that you can reignite your why?

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