In this episode of the Modern Direct Seller Podcast, you’ll meet Crunchi Co-Founders, Melanie Petschke and Kelly Kreusler. You’ll learn how their toxin-free journey led to building a clean beauty direct sales company with incredibly high standards around safety and performance. Through their mission, you don’t need a PhD to shop for your family as Crunchi provides a platform for Advocates to educate others about the importance of making safer choices. Listen in to learn from Melanie and Kelly, and the ripple effect their Advocate Community is creating by redefining the clean beauty movement.

Connect with Crunchi:
Website: https://www.crunchi.com/
Instagram: https://www.instagram.com/crunchicollection/

 

Time based notes:

  • 00:52 Meet Melanie Petschke & Kelly Kreusler
  • 02:57 How Crunchi was Founded
  • 06:18 The Early Days of Crunchi
  • 08:37 Why Direct Sales was the Best Choice
  • 10:12 Challenges in the Industry
  • 13:02 Benefits of Direct Sales and How They Educate Customers
  • 17:23 Education in the Crunchi Community
  • 17:55 Authenticity is Critical
  • 19:34 How Crunchi Differentiates

 

Show sponsored by the Modern Direct Seller Academy and the Modern Direct Seller Box.

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