UBAM 101

Feb 21, 2017 | 30daytraining, UBAM | 42 comments

There’s SO much learning to do about the books and the history of Usborne Books & More. This is the great news: You don’t need to know it all to get started! That’s why you have an amazing Team Leader and Sponsor that will help you with book recommendations while you’re learning the ropes. You are the expert to your customers and that’s all that matters. You’re lucky to have a tribe behind-the-scenes supporting you! Here are some fast facts about Usborne Books & More and you can dive deeper as you grow your business.

  • Usborne Publishing is based in the UK.
  • Usborne Books & More was founded in 1973 as the US distributor for Usborne Publishing. Headquarters are in Paradise (aka Tulsa, Oklahoma).
  • The “& More” represents Kane Miller Publishing. We are lucky to have both Usborne & Kane Miller books in our catalog.
  • Usborne Books & More is a publicly traded company and can be found under EDUC.
  • Our catalog has over 1,800 books from babies to young adults. They are the most interactive, engaging, and brain-boosting books on the market.
  • Randall White is our CEO. He is a huge fan of OSU, plays the banjo and is often spotted in the warehouse packing boxes. Also, he as a fan club. For real – You can join it – The Randall White Fan Club.
  • Heather Cobb, our VP, has purple (and sometimes pink) hair and LOVES a great pair of shoes. 😉
  • Usborne has grown exponentially this last year. While there have been a few “growing pains” it is an exciting time to be part of a company with incredible momentum.

One of the best resources to learn about the books is the catalog. Flipping through the catalog and reading the descriptions of the books is a fantastic way to learn about the range of titles. Pop on over to YouTube and search for Usborne. You will find endless hours of book overviews from consultants around the country. This is a great way to “see inside” the books. Also, browse your website and view how the books are separated by category. If your team has a product knowledge group, that’s also a great resource to get book recommendations and learn from other team members.

 

Watch this quick video to learn:

  • My elevator speech when someone asks me about Usborne Books & More
  • What makes Usborne Books & More unique from other publishers

Becky’s Tip: Share your family’s favorite books. Customers will hear how much you love them and will add those books to their wish list first.

 

Your To-Do List:

  • Spend some time with your catalog, website and YouTube.
  • Subscribe to your favorite YouTube “channels” to receive notifications of new videos.
  • Practice your elevator speech describing Usborne Books & More to someone you don’t know.
  • Download the 30 Day Launch Checklist & Workbook.

 

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42 Comments

  1. Jordin Carson

    Maybe something along these lines,

    Hello everyone! My name is Jordin and I am currently involved in promoting literacy to infants all the way through young adults! I’m so excited to share what I am learning with you! As a consultant not only do I have a flexible schedule (which is great for my busy daughter Oliva who is 1.5 years old and always on the go!) but I also get to work from the comfort on my own home ( no long commutes to work and there is ALWAYS FREASH HOT COFFEE). Usborne Books & More offers over 1,800 interactive, educational, and never ending fun books, puzzles and even craft ideas! Who would like to join in all this fun?

    ( I would like to add this one defiantly took some time and really digging deep to make it sound just right, and I loved ever second of it! I’m getting more excited!)

    Reply
    • Jenna

      I love it Jordin!!

      Reply
  2. Jeanelle

    I am an educational consultant for Usborne Books and More which is a publishing company based out of Tulsa OK. We have over 1800 titles to choose from that fits all ages and all topics for babies to young adult. I love this business because not only can I work from anywhere I want to work, but because reading is very dear to my heart and it gives me the opportunity to boost literacy among children.

    Reply
    • Jenna

      That sounds fantastic Jeanelle!!

      Reply
  3. Jennifer Albertson-Rope

    I have the best job in the world! I’m an Educational Consultant for Usborne books and more. We offer over 1,800 books to children of all ages. Our company is based out of Tulsa, Oklahoma, but I operate my business out of the comfort of my home. This provides a flexible schedule and unlimited income potential. Best of all, our publishers create interactive high-quality educational books that promote a love of reading to children across the country!

    Reply
    • Becky

      That’s a perfect elevator speech!

      Reply
  4. Kim Gregory

    Thinking something like this (maybe,lol)
    I am an educational consultant for usborne books and more, with over 1,800 amazing books that will take you and your loved ones on ,any different kinds of adventures from the earliest of a new born to young teens. The exploring they offer is so amazing that I could not resist to be part of an amazing pop up on line and home based company established since 1973 with our head quarters right here in the U.S. at Tulsa Oklahoma and what more of a better way to teach others the love of reading then through usborne.

    Reply
  5. Karla Woodson-Cardenas

    Hi. I am currently involved in promoting literacy to young children from infants to young adults! I’m so excited to share what I am learning with you! I am passionate about kids books and have several favorites from the Usborne Books & More publisher. They offer 1,800 interactive, brain-boosting and amazing illustrated books that I can’t wait to Explore and share with you.

    Something like that…it needs work….

    Reply
  6. Nicole Burkhart

    I am an educational distributor for Usborne books & more. We offer 1,800 interactive, brain-boosting and beautifully illustrated books for infants to young adults. Usborne books & more is an amazing publishing company that offers books for every level of learning and interests. I am so excited to be apart of a company were I get to share my passion for children’s books!

    Reply
  7. Michelle Arriaga

    I am apart of an amazing company that truly changes the lives of children, and those children are the future. Usborne Books & More are bring life back into education and excitement into the way our kids learn. The world will fall in love with reading again.

    Reply
    • Becky

      Yes! These books are incredible! The world needs more Usborne 🙂

      Reply
  8. Kelly Moorefield

    Hi,

    I am consultant for Usborne books and more, a publishing company is out of Tulsa, OK. There’s tons of amazing books from babies to young adults. My son is 2.5 years old and is already picking up ABC’s and colors. I do online parties and my schedule is very flexible, I get lots of free books and my kid loves it!

    Reply
  9. brittany

    it will include bring an educational distributor for the amazing publishing company, Usborne books and More. I will also say how much enjoy sharing wonderful literacy with everyone since my family cant get enough of the interactive, great quality books.

    Reply
  10. Cindy

    I’m a huge elevator speech fan and have already been practicing on my family! LOVE the “pop-up bookstore” concept…thanks!

    Reply
    • Becky

      Awesome job on practicing the elevator speech!

      Reply
  11. Laura

    I just love the term educational distributor/consultant! Will definitely use that! ?

    Reply
  12. Mary Lew Renninger

    Listening and reading your speeches only makes me more excited. I am presently working on my Elevator speech and will do it with an old friend next Monday. Part of my speech will definitely be that I am an Educational Consultant for Usborne Books and More. This is one organization which I so love that my excitement when I speak about it makes me practically bubble! This amazing Company has published over 1.800 exciting Books for ages from small children to young Adults. The beautiful colors and illustrations grab you and pull you in so that you feel this strong desire to have one in your hands. There are so many titles that it takes more than a glance to decided what most delights you. It is my hope to help promote the fun in Reading to all children and families so that they will sit and read together.

    Reply
    • Becky

      They are truly amazing books!!

      Reply
  13. Jen Wilkosz

    I am an educational consultant for Usborne Books and More which has 1800 books for children from babies to young adults. I went to a party and absolutely loved the books. What’s more my son loved them and actually slowed down enough to read them and then began to ask to read them. I signed up to share these books with as many people as I can!

    Reply
  14. Lucia

    I am an educational book distributor for Usborne Books and more. These books have made such a great impact in family as well as my friends. Usborne offers more than 1,800 interactive, brain-boosting, and beautifully illustrated books for infants through young adults. I not only get a chance to be a part of such a great company, but also share my passion of reading by reaching as many families as I can one book at time.

    Reply
  15. Veronica Huerta

    I’m an Educational Distributor for Usborne Books & More. Usborne is a publishing company of childrens books. They have books for every age level up to young adults. I have a pop up book store and I love to work with the community by offering book fairs, book drives, fundraisers, and grant match.

    Reply
  16. Cassy

    Hey Becky! What are the YouTube channels that you said you follow? I’d love some video inspiration!!

    Reply
    • Becky

      Some of my favorites are Troachbooks (Tabatha Roach), (Brittan Sanders), Laura Gruneisen, Jordan Johnson, Dusty Shell, Usborne Book Hooked (Laura Schoeggl), Carly Carlson ?

      Reply
  17. Erika Hall

    I am an educational book consultant for Usborne and Kane Miller! The initial impact these books had on my son and our family was so powerful that I wanted more of it! The thing that drives me to continue to grow this business is my passion to reach as many families as I can, and hope it has the same impact for them. Luckily, Usborne Books & More has that same goal, so I get to be a part of changing people’s lives while enriching my sons education. Who doesn’t want that?

    Reply
  18. Annie

    I love the title of Educational Book Consultant:). I’ll have to clean up my elevator speech a bit as usually when talking about the books, I ramble about how much the boys and I love them:). Then I usually talk about the specific favorites in the house!!! I’ll clean it up a bit!

    Reply
    • Becky

      Hey Annie! Rambling about how much you and the boys love them is a great way to add a personal touch! 😉 I love it! We bring books with us everywhere – it’s a great conversation starter and people get to “see” my kids love them!

      Reply
  19. Kristina

    I’d include how they offer things for various ages. I can find something for my 10-month old and my kindergartner in the same trip!

    Reply
    • Becky

      Smart! That’s a great tip!

      Reply
  20. Meagan

    I love the line about the pop-up bookstore! I might throw that in there. I still need to work on my elevator speech. I’ll be thinking about that over the next 24 hours or so.

    Reply
    • Becky

      Sounds like a plan! The more you say it, the easier it gets!

      Reply
  21. Christine M.

    Hello! I wanted to share with you that I’m a consultant for UsBorne Books and More or to my friends and family, their personal book lady (; Our company offers over 1800 titles for kids of all ages, including newborns! It’s never too early to develop a love for books! Our company operates from Tulsa, Oklahoma, but I get to run my business from home, making it the perfect career for me considering I have two toddlers! I make some extra income w/o having to pay to put my kids in daycare and we get free books along the way! UBAM fits perfectly with my lifestyle and for me that’s a win win win!

    Reply
    • Becky

      That’s a great overview!

      Reply
  22. Heather Roethlisberger

    Hi,
    I am a consultant for Usborne Books and More, a publishing company out of Tulsa. They make some really fabulous Children’s books. They are interactive, engaging and Brain-Boosting. My boys love them. I do online parties after the boys are in bed. My schedule is very flexible and i get lots of free books for our home library.

    Reply
    • Becky

      Sounds like a pro! 😉

      Reply
  23. Stephanie

    Thank you, Becky, for these super helpful training videos! All of my questions are being answered. Typically when I am giving elevator speech I try to customize it for whomever I am speaking with. I will probably include something about being a pop-up bookstore (love that tagline you suggested) and online bookclub where I can help introduce readers to new titles not always available in stores.

    Reply
    • Becky

      That sounds perfect, Stephanie! Great idea to customize it to your audience!

      Reply
  24. Molly

    I love your speech! I’ll have to work on mine but I’ll probably throw in a line about how it’s a company based right around the corner in my hometown, Tulsa!

    Reply
  25. Audette Teanio

    Hi. I am an Educational Consultant for a publishing company, Usborne Books and More. Our company is based out of Tulsa, Oklahoma and offers over 1,800 books for children and the young at heart for all ages. They are the most interactive, engaging, and brain-boosting books on the market. I help family get together at night with a fun book. I help children enjoy reading to grow their wonder minds. Many families get their discounted or free awesome books through my website, online or home parties, book fairs, and our fundraising program to name a few. Would you like to see a Shine-A-Light book that you can use a flash light? Great for bedtimes or even camping. Let me show you…

    Reply
  26. Kendra Greeney

    These are good speeches and I’m pulling from yours and Jen’s above, I hope that’s OK! Here’s mine: I am an educational book distributor for Usborne Books and More. Our company is based out of Tulsa, OK, but I get to work from home and get to set my own schedule. We have over 1,800 books for families to choose from. Many of which are interactive, engaging and brain boosting books, aimed at cultivating a love for reading at a young age!

    Reply
    • Becky

      Love it, Kendra! That sounds amazing!

      Reply
  27. Jen Helm

    Great speech! I am going to say that I am an Educational Book Consultant for Usborne books and more. Our company is based out of Tulsa, Oklahoma and offers over 1,800 books for children of all ages. As a consultant I have such a flexible schedule which is awesome since I have a two year old, Charley. I get to throw online book parties which are a lot of fun and at the same time I get lots of free books for Charley and make some extra income as well! It really is a win win!

    Reply
    • Becky

      That sounds awesome!! I love it!

      Reply

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